by Allan Fetters | Jan 14, 2026 | News
“It’s not the tech I’m worried about, it’s whether I have to wait two days for someone to fly in and fix it.” A grower shared that with me recently, and it stuck. In agriculture, field trials matter because they show whether a tool can deliver results. But adoption,...
by Allan Fetters | Sep 4, 2025 | News
Why Don’t We Automate Irrigation on Our Farms Like We Do at Home? FROM LAWNS TO ORCHARDS: THE AUTOMATION GAP Most of us don’t think twice about setting up an irrigation controller at home. Whether it’s our front lawn, a backyard flower bed, or even a potted plant...
by Allan Fetters | Aug 15, 2025 | News
Robotic Weeding and Precision Herbicide Application for High-Value Specialty Crops A NEW ERA FOR CONTROL IN SPECIALTY CROPS Weed control in high-value specialty crops has long been a costly and labor-intensive challenge. Despite tremendous advancements in other areas...
